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Categorized as Advice for Entrepreneurs, Public. |
Before jumping into start-up mode it is important to do an analysis of your risks as they compare to the benefits of your endeavor. This is particularly important if you need others to share the risk as investors.While the upside is the goal, a savvy entrepreneur has to prepare for the downside . This presentation demonstrates the types of things to consider in your risk/benefit analysis from the perspective of an entrepreneur who has had three successful exits and is engaged in his fourth start-up.
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Pointers
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About the Speaker
Mike Doernberg
Mike is a serial entrepreneur from the Triangle area of North Carolina. Over the last 15 years, Mike
has built and sold several venture capital backed technology companies focused
on helping companies use the internet to more effectively market their products
and services. His past ventures include SmartPath, a provider of enterprise
marketing operations software (acquired by DoubleClick, Inc. - 2004) and The
Marathon Group, an internet professional services company (acquired by Merant,
Inc. - 1999) . Mike began his career at Ernst & Young in their
Entrepreneurial Services Organization. In February of 2006, Mike founded the
Music 2.0 Company ReverbNation.com, focused on helping record labels, managers
and artists take better advantage of the Internet as a marketing and
promotional tool.
