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Think Global Act Local - Marketing Strategy

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Sam Bayer, a published author and a frequently sought after presenter, discusses how to position your business for international success.


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Pointers:

    1. Get the local markets to help accelerate your business
    2. Network your way across borders
    3. Time your international expansion
    4. Test the viability of your international ideas on a shoestring budget
    5. Critical success factors to expanding globally

    Download Audio Presentation (40.7 MB)




    About the Speaker:

    Sam Bayer, Founder, MarketAcuity, a Raleigh based boutique consultancy dedicated to bringing Agile business, marketing, engineering and management principals to high technology based organizations. Over his 27 year professional career, Dr. Bayer has held management positions at IBM, Amdahl, Agfa, Sapiens and Haht Commerce. He also founded, and successfully IPO'ed Axiom Systems, and was recently President of Datacraft Solutions where he established their business model in preparation for a Series A funding round.




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